California Director of Communications (Recycling Outreach)

The California Director of Communications (Recycling Outreach) is a senior leader responsible for developing and delivering integrated communications and education & outreach strategies to support implementation of the Extended Producer Responsibility (EPR) program for California’s SB 54, the Plastic Pollution Prevention and Packaging Producer Responsibility Act.

The role leads statewide efforts to drive participation, reduce contamination and build public understanding of recycling requirements across diverse audiences. The Director oversees program execution and ensures alignment with national strategy, messaging and frameworks.

In close alignment with national communications leadership, this role also leads the development of proactive and reactive communications strategies to support program success in a complex and evolving regulatory and public policy environment. The Director is responsible for anticipating risk, identifying opportunities to shape narrative and ensuring communications are aligned to both program objectives and the external landscape.